we are primos.

2 The only even prime. The first “we”.
3
Prime identity

A prime number can’t be divided without breaking. Neither can some identities.

Un número primo no puede dividirse sin romperse. Como algunas identidades.

5
The book

Branding Without Reverse

Physics, prime identities, haikus. A manual for identities the mould couldn’t hold.

Branding sin reversa.

Cover of Branding Without Reverse: a fragmented face in red, blue, yellow and white on black
7
The pieces

Always in prime quantities.

we are primos. — tees
  • Tee, whiteout of stock
  • Long sleeve, blackout of stock

There are two. I’m wearing them.

Want one? Write and tell us why.

No forms, no lists. Old school: jam@weareprimos.com

The next edition comes in a prime number of pieces.

Fine art prints
  • Ciudad en órbita27 prints
  • Identity13 prints
  • Orbitar en blue19 prints
  • Orbitar en noir31 prints · latest
Horizontal painting in red, yellow and blue: dotted white columns, a red oval crossed by strings
Blue splash crossed by black and yellow strokes on worn paper, typed: hay. soy. tengo. quiero.
Vertical painting in deep blue and yellow with white chalk circles and a red cylinder
Print of a red, pink, blue and yellow painting leaning against a wall on a terracotta floor
11
The primos

If you read it on someone’s back, you’ve already met one.

People who don’t factor. They recognise each other without a handshake.

Man from behind against a concrete wall, the painted face on the back of his black tee
Woman in a gallery looking at black and white works, the painted face on the back of her black tee
13
The door

Lines Aja

Public thinker. Private strategist.

Writes Culto o Ruido. Studio: Las Musas.

17
Seventeen syllables

It tastes like winter,
the series that doesn’t fit.
Primes are blooming. Yet.